Performance Marketing Manager

Amit érdemes tudni

• Remote · Ismeretlen
• Távmunka-megjelölés további földrajzi adat nélkül — nem automatikus igen.
• Szint: Manager
• Fizetés: nem közölt

Helyszín és jogosultság

Távmunka-megjelölés további földrajzi adat nélkül — nem automatikus igen.

Remote · United Kingdom

Megbízhatóság: 42%. A végső döntés a munkáltatóé – mindig olvasd el az eredeti hirdetést.

Pozíció

BUILDING THE FUTURE OF OPEN FINANCE Payward - the parent company behind Kraken, NinjaTrader, Breakout, xStocks, Payward Services and CF Benchmarks - has spent the last 15 years building one of the most modern and globally accessible financial infrastructure platforms in the industry, built to advance an open, global financial system. Before you apply, we encourage you to explore our culture page https://www.kraken.com/culture to understand what drives us and how we work. THE TEAM Founded in 2011, Kraken is one of the world's longest-standing crypto platforms, trusted by over 10 million individuals and institutions across the globe. It offers spot trading, margin, futures, staking, and OTC services, with products built for both individual investors and institutional clients. We’re building the next stage of Kraken Consumer growth. Paid has to find new places to win: the regional channels people actually use, the messages that make them care, and the journeys that turn a click into a valuable customer. We’re doing it across every EU country and expansion markets in LATAM and APAC, with payback as the guardrail. This is a builder job. You’ll launch dozens of channel tests each month, make fast calls on what’s working, and take the winners from first test to serious scale. Expect most ads to miss—possibly 80–90%. The edge is choosing the right channels and campaign types to test, learning from each one, and scaling the few that work. You’ll own those channels alongside our other performance marketing managers. THE OPPORTUNITY - Prioritize the next channels and campaigns to test. Size the upside by market, find the regional platforms and media partners people actually use, then place the biggest bets where customer fit and payback potential are strongest - Get tests live with the right team around you. Work shoulder to shoulder with creative strategists, the creative team, and MarTech on the message, format, landing page, tracking, and campaign setup. Own partner conversations, budgets, QA, and the first performance read - Make each market feel local. Learn the audience, language, media habits, and rules in each country. Build for that market, then carry what works to the next one - Call the result honestly. Look beyond platform ROAS to funded customers, cohort quality, CAC, incrementality, and payback. Change or stop weak tests quickly; give strong ones room to grow - Own the winners. When a test clicks, build it into a real channel: develop new creative and c

Rövidített kivonat. A teljes leírás és a jelentkezés a munkáltató oldalán érhető el.